In all honesty, past releases of a Hot Wheels Pop Culture set has gotten us excited exactly one time. That was a few months ago when the Grateful Dead set was released.
Well make it two.
Wheel Collectors has just let us know that Pop Culture Batch V has just arrived, and yes, it's cool. While the Grateful Dead set was highlighted by amazing art, this set has great castings and cool art going for it.
General Mills is the theme, and pickups seem to be the models of choice. And no pickup is more popular than the Texas Drive 'Em, which appears here in Cocoa Puffs livery. (That sounds funny.) On top of that, the always popular '62 Chevy Pickup, Ford F150, and Mig Rig have shown up too. You can find them here:
Hot Wheels Pop Culture Batch V